{"id":1167,"date":"2025-12-19T17:31:35","date_gmt":"2025-12-19T17:31:35","guid":{"rendered":"https:\/\/nycnewsnetwork.com\/herpowernetwork\/saving-lives-on-the-streets-uniqlo-and-nyc-health-teams-collaborate\/"},"modified":"2025-12-19T17:31:35","modified_gmt":"2025-12-19T17:31:35","slug":"saving-lives-on-the-streets-uniqlo-and-nyc-health-teams-collaborate","status":"publish","type":"post","link":"https:\/\/nycnewsnetwork.com\/herpowernetwork\/saving-lives-on-the-streets-uniqlo-and-nyc-health-teams-collaborate\/","title":{"rendered":"Saving Lives on the Streets: UNIQLO and NYC Health Teams Collaborate"},"content":{"rendered":"<p><em>photo credit NYC Health + Hospitals: SHOW team members gathered with <a href='https:\/\/www.uniqlo.com'>UNIQLO<\/a> Global CEO Dai Tsukagoshi (center) to discuss the impact of <a href='https:\/\/www.uniqlo.com'>UNIQLO<\/a>&#8216;s donations in supporting New Yorkers in need<\/em><\/p>\n<p><span style=\"color: black\">As winter deepens across New York City, harsh cold isn&#8217;t a distant concern for thousands of unhoused residents \u2014 it\u2019s an immediate and sometimes deadly risk. That\u2019s why the partnership between NYC Health + Hospitals\u2019 Street Health Outreach + Wellness (SHOW) and <a href='https:\/\/www.uniqlo.com'>UNIQLO<\/a> goes far beyond providing new clothing. It stands as a vital public health effort based on dignity, trust, and survival.<\/span><\/p>\n<p style=\"text-align: start\"><span style=\"color: black\">For the last two years, <a href='https:\/\/www.uniqlo.com'>UNIQLO<\/a>\u2019s <em>The Heart of LifeWear<\/em> campaign has contributed thousands of HEATTECH thermal garments and winter gear \u2014 including tops, bottoms, socks, hats, and gloves \u2014 to SHOW teams that operate directly on city streets. Altogether, more than 14,000 pieces of clothing have reached patients experiencing homelessness and harsh winter exposure.<\/span><\/p>\n<h2 style=\"text-align: start\"><strong><span style=\"color: black\">Meeting New Yorkers Where They Are<\/span><\/strong><\/h2>\n<p style=\"text-align: start\"><span style=\"color: black\">SHOW\u2019s approach is both straightforward and bold: deliver health services to those most often left out. Since starting in April 2021, SHOW teams have made over 280,000 connections with unhoused New Yorkers, building trust and delivering care with no appointments, insurance, or cost required.<\/span><\/p>\n<p style=\"text-align: start\"><span style=\"color: black\">\u201cBackers like <a href='https:\/\/www.uniqlo.com'>UNIQLO<\/a> empower us to reach people facing homelessness with urgency, compassion, and respect,\u201d said Deborah Brown, Senior Vice President and Chief External Affairs Officer, NYC Health + Hospitals. \u201cTheir support, along with that of many allies, equips our SHOW teams with critical tools to shield patients from winter&#8217;s dangers, while building the trust essential for ongoing care.\u201d<\/span><\/p>\n<p style=\"text-align: start\"><span style=\"color: black\">This trust is vital. For those outdoors, keeping warm can be a matter of life or death, and that initial gesture can open the door to medical, behavioral, or housing support.<\/span><\/p>\n<h2 style=\"text-align: start\"><strong><span style=\"color: black\">Why Clothing Is a Medical Intervention<\/span><\/strong><\/h2>\n<p style=\"text-align: start\"><span style=\"color: black\">Exposure to the cold is a direct cause of hypothermia, frostbite, respiratory issues, and aggravated chronic diseases. For SHOW teams moving block by block \u2014 often in parks and subways \u2014 distributed clothing has become an essential clinical resource.<\/span><\/p>\n<p style=\"text-align: start\"><span style=\"color: black\">\u201cOur patients, many of whom spend days and nights outdoors, rely on warmth not just for comfort, but for survival,\u201d said Andy Cook, SHOW Program Director. \u201cHEATTECH items are now part of our standard kits, helping us provide patients with basic protection and trust\u2014the first step toward more involved healthcare.\u201d<\/span><\/p>\n<p style=\"text-align: start\"><span style=\"color: black\">A warm layer or gloves can often serve as the first step toward deeper engagement. SHOW also delivers wound treatment, vaccines, health screenings, harm reduction, and rapid connections to social services, all on location.<\/span><\/p>\n<h2 style=\"text-align: start\"><strong><span style=\"color: black\">Restoring Dignity Builds Health<\/span><\/strong><\/h2>\n<p style=\"text-align: start\"><span style=\"color: black\">Program leaders emphasize dignity isn\u2019t a bonus\u2014it is crucial to health outcomes.<\/span><\/p>\n<p style=\"text-align: start\"><span style=\"color: black\">\u201cProviding clothing and supplies is a profound intervention that\u2019s changed our patients\u2019 paths,\u201d said Dr. Yinan Lan, SHOW\u2019s Medical Director. \u201cRestoring dignity often inspires new motivation to care for health and builds the trust needed, especially for those long disconnected from health systems.\u201d<\/span><\/p>\n<p style=\"text-align: start\"><span style=\"color: black\">Dr. Lan further notes that <a href='https:\/\/www.uniqlo.com'>UNIQLO<\/a>\u2019s contributions have shielded thousands against the cold, allowing providers to better address additional urgent needs.<\/span><\/p>\n<h2 style=\"text-align: start\"><strong><span style=\"color: black\">A System Designed for Continuity, Not Crisis<\/span><\/strong><\/h2>\n<p style=\"text-align: start\"><span style=\"color: black\">SHOW runs six mobile health units citywide, staffed by medical providers, nurses, social workers, counselors, peer advocates, and community health workers. All care is walk-up, insurance-free, and free of charge.<\/span><\/p>\n<p style=\"text-align: start\"><span style=\"color: black\">These teams collaborate with NYC Health + Hospitals\u2019 Primary Care Safety Net clinics across Bellevue, Elmhurst, Lincoln, and Woodhull. Since beginning this partnership, SHOW has linked more than 1,700 patients to additional healthcare or treatment, and over half have returned for further care\u2014a strong sign of trust in a system where many have been historically excluded.<\/span><\/p>\n<p style=\"text-align: start\"><span style=\"color: black\">In July 2025, SHOW boosted its street-based care by adding lab tests, ultrasound, and on-site blood draws, further eliminating access barriers.<\/span><\/p>\n<h2 style=\"text-align: start\"><strong><span style=\"color: black\">A Partnership Rooted in Purpose<\/span><\/strong><\/h2>\n<p style=\"text-align: start\"><span style=\"color: black\">\u201cAt <a href='https:\/\/www.uniqlo.com'>UNIQLO<\/a>, our aim is to improve daily life through clothing,\u201d said Jean Shein, UNIQLO\u2019s Global Director of Sustainability. \u201cWorking with partners like NYC Health + Hospitals is an honor, and we hope our warm winter gear helps New Yorkers stay safe and well through the cold months.\u201d<\/span><\/p>\n<p style=\"text-align: start\"><span style=\"color: black\">In a city where winter poses grave risks and homelessness is an ongoing challenge, the <a href='https:\/\/www.uniqlo.com'>UNIQLO<\/a>\u2013SHOW alliance speaks volumes: the journey to health sometimes starts on the street, with warmth, dignity, and outreach straight to those in need.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>photo credit NYC Health + Hospitals: SHOW team members gathered with UNIQLO Global CEO Dai Tsukagoshi (center) to discuss the impact of UNIQLO&#8216;s donations in supporting New Yorkers in need As winter deepens across New York City, harsh cold isn&#8217;t a distant concern for thousands of unhoused residents \u2014 it\u2019s an immediate and sometimes deadly [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1168,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[39],"tags":[],"class_list":["post-1167","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hpn-wellness"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v26.6) - 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